17.2.16

‘World’s Cheapest Smartphone’ to be Launched in India

A little-known Indian company will on Wednesday launch a smartphone believed to be the cheapest in the world, targeting a market already dominated by low-cost handsets.Set to be priced at under 500 rupees ($7.30), domestic handset maker Ringing Bells’ Freedom 251 smartphone is about one percent of the price of the latest Apple iPhone. Ringing Bells was set up in September 2015 and began selling mobile phones via its website a few weeks ago under its Bell brand, a spokeswoman said. “This is our flagship model and we think it will bring a revolution in the industry,” she told AFP. Ringing Bells currently imports parts from overseas and assembles them in India but plans to make its phones domestically within a year, the spokeswoman said.

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